Looking for a results-driven PPC agency in Manchester? At Candidsky, we deliver bespoke paid media strategies that help ambitious brands increase conversions, grow revenue, and maximise return on ad spend.
As a leading paid media agency in Manchester, we offer a full suite of services – from PPC management and Google Ads to social media advertising and cross-channel strategy. Whether you’re launching your first campaign or need a fresh approach to underperforming ads, our expert team will tailor a data-led solution around your goals, audience, and budget.
We don’t believe in one-size-fits-all. Every campaign is backed by insight, refined with precision, and optimised for performance – so your media spend works harder and drives real growth.
Work with us
Our team will design a custom social media marketing plan that matches the unique needs of your business.
Extract the maximum value from your paid media budgets with our paid media strategy services.
We offer comprehensive PPC and Google Ad services to businesses that want to generate consistent positive returns on their ad campaigns.
We run streamlined retargeting campaigns for businesses to help them take advantage of warm leads and increase their ROIs.
Paid media refers to the use of paid advertising channels — such as Google Ads, PPC, and paid social — to promote your brand, products, or services to a targeted audience. These platforms help you reach highly engaged customers at the right moment, driving more conversions and measurable business growth.
With the right paid media strategy, your campaigns will reach potential customers when they’re ready to act — leading to increased website traffic, brand visibility, sales, and return on investment.
As a performance-focused paid media agency in Manchester, we design campaigns that span:
PPC advertising (including search, display, and shopping ads)
Google Ads for demand capture and lead generation
Retargeting to re-engage users who’ve interacted with your site
Paid social advertising across platforms like Instagram, Facebook, LinkedIn, and TikTok
Our approach allows for hyper-targeted messaging, personalised ad journeys, and constant optimisation. We measure success using key performance metrics like conversion rates, click-through rates (CTR), and ROI — using this data to refine, improve, and scale what works for your business.
Work with usAs the digital landscape becomes increasingly competitive, having a clear, data-driven paid media strategy is essential to cut through the noise and capture your audience’s attention. Paid media doesn’t just help you reach the right people – it helps you stay ahead of your competitors.
At Candidsky, a leading paid media agency in Manchester, we offer a full suite of services tailored to your goals. From paid social advertising and PPC campaigns to display advertising, paid search strategy, and social ad planning, we match the right channel to your audience and objectives – not the other way around.
Our paid media services help businesses achieve:
⚡ Instant visibility on key channels
📈 Increased brand awareness and reach
💰 Cost-effective results through precise budget control
🎯 Hyper-granular audience targeting for better conversions
In a constantly evolving space, it’s vital to work with a team who understands the platforms, trends, and metrics that matter. That’s where we come in. Our experienced Manchester-based paid media team will craft a strategy that puts your brand in front of the right people – at the right time – to drive growth, sales, and ROI.
Are you wasting your budget on PPC ads that don’t convert? Have you seen your ROIs plateau? Are you not targeting the right audiences? We can help.
As part of our PPC services, we’ll carry out an in-depth paid search audit to identify any issues with your campaigns. We’ll then work with you to create paid search strategies that meet your business goals and the needs of your audience.
Even the most effective PPC campaigns require ongoing optimisation, management and attention to ensure they’re always performing. This involves tasks such as regular paid search audits, keyword research and competitor analysis to ensure your campaigns are always on track.
With Candidsky’s paid media team on your side, you can rest assured that your PPC campaigns are in safe hands. We’ve managed campaigns for both B2B and B2C sector organisations, so have the right skills and experience to handle any PPC task.
Work with usWe offer paid display advertising including banner ads, rich media and video ads across various types of online channels. Our team can also create effective retargeting campaigns to help you get your brand in front of the right people at the right time.
We’ll also provide ongoing optimisation, management and reporting so that you receive the most out of your campaigns with us behind the wheel. If needed, we’ll also carry out A/B testing across different creatives to maximise engagement and conversions.
Display ads and retargeting can benefit your business by:
Right now, thousands of people are searching online to discover the products and services you offer. And they’re not finding what they need – until they come across your paid display ads. With our paid search team on board, you can make sure this is happening as frequently as possible to boost your business results.
Work with usWhen we create paid media strategies for businesses, there’s no guesswork involved. As a data-driven agency, we’ll use your existing paid media insights (as well as generating new data) to streamline your strategies and get the results you need to grow.
Whether you’re new to paid media or your existing campaigns require some fine-tuning, our paid media strategists can help. We’ll conduct a detailed audit of all of the paid media channels you’re currently using to assess your current position. We’ll ask questions like:
We’ll use this data to create a paid media strategy that’s tailored to your business goals. We can also help you implement changes across all paid media channels, including paid social ads.
By analysing search, social media and display ad performance, we can determine where new opportunities lie for your campaigns – whether it’s using re-marketing tactics for higher conversions or leveraging search insights more effectively. With our insight at hand, you’ll have everything you need to get the most out of paid media.
Work with usWe offer a comprehensive paid media service, allowing you to focus on what matters most: growing your business. From bespoke paid media strategies to paid search and paid social campaigns, we’ll help you generate better results from every investment you make in paid advertising.
Work with usPaid media is digital marketing that you pay for an agency or freelancer to work on, whereas owned media is any web property that you can control and is unique to your brand.
Choosing the right paid media channel depends on your product or service. B2C businesses typically benefit from Google Ads, Retargeting and Paid Social Media (Instagram & Facebook) as they are visually engaging and allow you to display product imagery.
B2B businesses typically benefit from PPC, Retargeting and Paid Social Media (LinkedIn), as these ensure that your services are presented to a potential customer at their time of searching.
However, this really does depend on your business. To find what really works for your business, why not speak with a member of our paid social media team?
A successful paid media strategy should have a deep understanding of your key audiences and a clear plan of how to get your product or service in front of them.
A paid media strategy considers the most successful paid media channels for your product or services and that will deliver the best ROI. Our paid media team analyse your website data to see how you have performed on previous campaigns. Or if you’ve never invested in marketing before, we use a number of reliable data sources to drive campaign success.
Get in touch today to find out how we can help you.
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